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How to respond to criticism online

The majority of the population uses the Internet everyday. And when a customer feels they’ve been wronged, it is incredibly easy for him or her to go online and vent their frustrations. So when this happens, how do you handle it? Here are some tips as to how to react to negative brand criticism, so […]

Why you should plan for BI wisely

You have finally decided your small or medium-sized business is ready to utilize Business Intelligence (BI) software. This is a big step for your company and one that must be approached with diligence. If you are not careful the cost of BI software, not to mention training, could far outweigh the actual benefits you end […]

Boring brands can succeed on social media

For many business owners who have dabbled in social media, they may think their efforts have been in vain and growing a large social media presence is impossible. They may go as far to believe that social media simply doesn’t work, especially when you don’t have an exciting brand like Nike or Google. The truth […]

Communication before the storm is key

As it is only a matter of time before the first winter storms hit in many places, you might want to consider taking a look at your company’s business continuity plan. Each year heavy snowfall and other weather-related incidents interrupt services and cost businesses money. One way to prevent this from happening is by communicating […]

Internal IT vs Outsourcing – Which Is Right For Your SMB

You want reliable IT systems that can be a competitive advantage for a reasonable cost.  How do you find a resource who can best achieve this?

Should you hire internal IT staff or outsource this to a third party?

Management of IT Staff
Who manages your IT staff?  Most small business do not have the resources or knowledge around IT to manage technical resources.

10 Reasons Your Business Should Consider Windows 10

On July 29, 2015, Microsoft is bringing fundamental changes to the classic operating system with its Windows 10 release.

Are these changes good or bad?  Where do they stack up for your business?  Should you bother trying to change? Or should you just scrap Microsoft and get a Mac instead?

Here are 10 reasons for businesses to consider Windows 10:

1. You Are Running a Version Prior to Windows 7

If you are on anything prior to Windows 7 you absolutely should upgrade.

We are Adobe Certified Resellers!

We have achieved status as an Adobe Certified Reseller and can now bring both perpetual key based licensing and cloud solutions from Adobe to your business.  Everything from Creative Cloud to Document Cloud to individual applications licensed traditionally or as a subscription service.

Houk Consulting Dropbox Solutions Provider for Pittsburgh

We are happy to announce that we recently added Dropbox for Business to our list of supported Cloud solutions and are actively helping companies looking to make the transition to Dropbox for Business. We’re excited about Dropbox for Business because it provides teams the power, security, and performance of Dropbox, along with robust admin capabilities that give visibility and control over company data.

5 Things your Business Needs to Know about the Cloud

There are a lot of discussions around the "Cloud" .  But what does this really mean to the average business?  Should you even care?  Some say everything should be Cloud based.  Others are more resistant.  Where should you be?

Here are 5 things you need to know about the Cloud.